Lombardy Taste and Wine
We are about the promotion of the wines of the historic and multifaceted region of Lombardy. It is Italy’s wealthiest region accounting for more than a fifth of the country’s GDP. The administrative centre of Italy may well be Rome but the Industrial and Mercantile heart is Milan! The famous fashion houses, banking, automotive, engineering, pharmaceutical and not to mention the world renowned food industry. Also tourism, 16% of visitors to the region come from the UK. Lombardy is home to five airports. So very easy to access! Visitors come for the wonderful lakes, mountains world famous cities and towns full of architectural jewels and magnificent history stretching back over millennia. Not forgetting the unrivalled cuisine and wines. Which makes it all the more surprising that the wines of Lombardy are not readily available in the UK and further afield. Our aim is quite simple we intend to change this anomaly ! We intend to put Lombardy wines on the map and in to the consciousness of the consumer in the UK. The linkage between the fashion industry of Milan and Franciacorta needs to be exploited. The unique expression of high altitude Nebbiolo from Valtellina and Moscato di Scanzo is so exciting and these wines should be out there! Let’s not forget the Pinot Noir and Riesling from Oltrepo’ Pavese, Lugana e Chiaretto pink wine from Garda.
Between us we have many years of combined retail, on-trade and wine and food education experience.
We intend to do this:
· by becoming agents for wineries and finding distributors for others.
· Promotion into the on-trade and specialist retail.
· Working with and cooperating with regional wine bodies and boards.
· Offering specific wine education to the on-trade , retail and consumer. This will be facilitated through seminars and tastings.
· Offering wine and food tasting events.
· Eventually being able to other tailored made wine trips to the region.
Arrivederci
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